Cooperation and Networking in International Business

The course about international business and different cooperational structures and strategies that companies can use in order to succeed in the global business ecosystem
18 lessons with assignments
Free schedule
Learning via chatbot
Certificate of completion
Sign up for the course for free. Learning will start in autumn 2022
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About the course
In today’s high-turbulent and quickly changing economic conditions, companies aiming to operate effectively and enter new markets often need to get involved into cooperative relations and various interfirm networks. The need to use additional resources which the companies don’t own and don’t specialize in leads companies to collaboration both at the national level and internationally. Interfirm cooperation is one of international business strategies.
UNECON
Saint Petersburg State University of Economics
One of the most widespread forms of interfirm cooperation is a strategic alliance. Several alliances turn together into alliance constellations and interfirm networks, which creates additional positive and negative effects on the businesses.
In this course, the students will learn the specifics of interfirm cooperation, its tendencies throughout the world and key characteristics in different industries. Special attention is paid to international strategic alliances, their types, opportunities and risks under the alliance strategy The concept of alliance portfolio is analyzed a lot, as well as such forms of cooperation as clusters and business networks. In addition, within the course framework the main issues related to the cooperation strategy’s possible benefits and new effects (coopetition, positive and negative synergies) will be discussed as well as the specifics of cooperation with Russian companies

What will you learn 

  • Define the idea and peculiarities of interfirm cooperation and its forms
  • Identify and classify the cases of cooperation and networking in international business
  • Analyze the proportion of risks and opportunities of an alliance depending on the partners' origin and background
  • Elaborate on the possible outcomes of a cooperation agreement and its most reasonable types
  • Orientate in the opportunities and risks of cooperation with Russian companies
  • Understand and implement the principles of building and developing the cooperation strategy of their own company or for the business they are working in

Target audience

The course is for bachelor and master students in the sphere of economics and management as well as for everyone interested in the topic of interfirm relations and modern business structures. To feel most comfortable studying the course, you'll need the basic knowledge and understanding of how business and economy work in the modern world

Author
Elena Stepanova
PhD, lecturer, UNECON

Course program
Module 1. Interfirm cooperation, its evolution, forms and international aspects
  • Interfirm cooperation: major idea and key aspects
  • Cooperation as a global tendency
  • Alliance capitalism
Module 2. International strategic alliance as the key form of international interfirm cooperation
  • The idea of international strategic alliance
  • Typology of ISAs
  • Effects and opportunities of ISAs
  • Challenges and risks of ISAs
Module 3. Building up a strategic alliance
  • Conscious choice of alliance versus other strategies
  • Partner choice factors: compatibility
  • Strategic alliance agreement basics
Module 4. Elaboration on the concept of interfirm cooperation
  • Alliance portfolios
  • International business constellations and networks
  • Variety of interfirm cooperation structures in today’s economy
Module 5. National peculiarities of alliance formation (evidence of Russia)
  • Interfirm cooperation review in Russia
  • The directions of SAs for Russian companies
  • Measures to intensify interfirm cooperation
  • Alliances with Russian companies
  • Summary
Modern visual language
All lessons are shot in a modern studio, and graphics were created by designers
18 lessons
This is enough to cover the topic. Each lesson is made in the format of a longread with video lectures, text and graphic materials and links
Vivid and constructive speech
The author speaks simply and clearly, using catchy examples
Free schedule
There are no deadlines or due dates for homework assignments. Materials are available immediately, you can start learning through the chatbot at any time and return to the course when you have time
Support
Directly through the chatbot where you learn, you can request the help of technical support, which will promptly answer you.
Certificate
To get a certificate, you need to complete the assignments for the lessons
Lecture example
Cooperation and Networking in International Business
The course about international business and different cooperational structures and strategies that companies can use in order to succeed in the global business ecosystem

What will you get

  • 18 lessons with assignments in a chatbot
  • Author’s presentation: simple, clear and with interest in the subject
  • Free schedule: no deadlines and due dates for assignments
  • All materials are available immediately, you can start learning at a convenient time
  • Professional video and modern graphics
  • Quick contact with technical support
  • Certificate of Completion

What will you learn

  • Define the idea and peculiarities of interfirm cooperation and its forms
  • Identify and classify the cases of cooperation and networking in international business
  • Analyze the proportion of risks and opportunities of an alliance depending on the partners' origin and background
  • Elaborate on the possible outcomes of a cooperation agreement and its most reasonable types
  • Orientate in the opportunities and risks of cooperation with Russian companies
  • Understand and implement the principles of building and developing the cooperation strategy of their own company or for the business they are working in
Sign up for the course for free. Learning will start in summer 2022
Choose a messenger in which it will be convenient for you to study or leave your email so you don't miss the news
available soon